HÅKAN BUSKHE
President and CEO SAAB
Swedish companies have 200 subsidiaries in São Paulo with a combined sales of more than 50 billion Swedish crowns. In a way, São Paulo has become Sweden’s biggest industrial city. However, a direct flight from Sweden to São Paulo, or Brazil, has yet to be created.
MARIA RANKKA
CEO of the Stockholm Chamber of Commerce
If I were a politician, I would contemplate the right combination of carrot and stick to get large-scale production under way, in order to transform Swedish domestic air travel as a first step. People in the industry say this can be done in 10–15 years, but it won’t happen on its own.
















